Fashion Trends of 2020 You Need to Know
The BELLA+CANVAS 2020 collection is here early! Our team has done extensive research, development, and forecasting to bring YOU the best new colors, styles and fabrics based on upcoming trends. So, eager to know what these hit new trends are? We’ve put together this 2020 Trend Report to get you all caught up.
Last year we called it. Fleece is currently everywhere and this trend is not stopping in 2020. Fashion has been trending towards a more casual way of dressing for years, in part because consumers, as opposed to designers and brands, have been dictating the terms.We’re seeing sweatshirts, hoodies and joggers take over the fashion world and everyone from celebrities to influencers to gen-zers and millennial are reaching for comfort clothes with a street-cool vibe. What does this mean for you? It means that adding these Street Fleece styles to your offering will allow you to tap into this fashion moment that’s here to stay.
First, let’s talk color. There were so many colors we loved for fleece, that we went a little crazy and added 18 new colors to our top selling fleece items!
Color trends in the fleece world vary from one end of the color spectrum to the other. Look for core shades like forest, gold & teal (which have all been added to our street fleece collection) or for cool, new neutrals like vintage white, ash, sand dune and tan .
If you’re really looking to stand out, go for our new head-turning playful colors like lilac, teal and mustard. We‘ve got it all.
As far as fleece silhouettes go, we are continuing to add fleece silhouettes in our Fast Fashion collection. Every single month, starting in July and through the end of the year, we’ll be adding a new street fleece style to Fast Fashion. We recently added a women’s raglan pullover and unisex quarter zip. Get excited for more launches to come, now through the end of the year.
DTG Fleece – DTG continues to grow
You asked and we heard! We’ve created a brand new fabric blend that is ideal for direct to garment printing. Our DTG fleece is knit with 100% cotton face, ideal for DTG printing, and the inside is made of our signature poly cotton sponge fleece you know and love us for. We’ve added DTG black, DTG grey and DTG white to these 3 fleece styles for all of your digital printing needs!
Cropped Long Sleeves
Crops have emerged in our industry as a new women’s fashion forward basic. The athleisure-inspired studio to street trend has made us fall in love with long sleeve crops, paired with high waisted leggings or jeans, this look is it-girl approved.
For our 2020 collection, we’ve added the 8512, Triblend long-sleeve hoodie from FF to our full line This fleece-inspired silhouette, in our lightweight Triblend, is a versatile take on the crop trend.
Looking for more long sleeve crops, we’ve got two amazing jersey options in Fast Fashion. Check out our Jersey long sleeve crop and our cropped cinched hoodie.
We love developing new fabrics at BELLA+CANVAS, but sometimes the best ideas are right in front of you. Our silky smooth poly viscose fabric (you might know it from our women’s flowy collection) is like butter on your skin. So for 2020 we are taking our Unisex Viscose tee from Fast Fashion and introducing it in our full line. If you are looking to elevate your basic tee, our 3880 is seriously luxe and feels like something you’d pick up for $80 at a high end menswear store. Ladies take note, the 3880’s slinky fabric makes this the perfect oversized boyfriend tee.
Did you know 70% – 90% of buying decisions are based on color alone? Because color is usually the first thing a person notices about apparel, having the best color options is a necessity for driving sales. To keep you up to speed with the latest color trends, we’ve added 30 new stand out colors to our collection. Here’s are the top 3 color stories for 2020.
Neutrals are a staple in any wardrobe and will remain that way for the rest of time but the richness in our Cement, Cool Grey, and Sand Dune, have taken these neutrals to new heights. Designers like Kith, Isabel Myrant, Off White, Supreme, Yeezy, all have colors like this.
With the increase awareness around sustainability, whites are trending away from that optic shade you think of when you hear the word white, and towards something that feels a bit more natural. Meet Vintage white–an elevated version on your classic white tee. Designers like Max Mara, Yeezy, Gucci, Louis Vuitton and Chanel have added this color to their 2020 collections.
Next time you have a customer ask for a white tee, get them to try vintage white for a modern twist on a classic.
Need a bright new pop to add this year? You are about This extroverted color, Poppy is a perfect bright that tows the line between red and orange. Look no further than designer brands like Marni, Chanel, Ventement, & Victoria Beckham to see this color popping up in their latest collections. Pair our 3001 or 6400 in Poppy with a graphic black and white print for the ultimate wow factor.
Fleece isn’t just trending for adults. Comfy sweatshirts are just as coveted for kids’ apparel. For 2020 we’ve added two new fleece styles, the 3901Y and 3739Y so kids can rock street fleece too.
We’ve also added toddler sizing to one of our fastest growing styles the long sleeve 3501.
And of course we’ve added color to kids’ toddler and baby styles across the board.
Let Us Know:
Which trend are you most excited to try? Let us know in the comments below as well as any questions you may have for decoration ideas. New product is already coming in! To check out the full 2020 new product collection, visit BELLA+CANVAS.
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