The hoodie is a timeless piece of clothing that has gained popularity in the last few decades. Every streetwear and athleisure brand should have this versatile, comfortable staple piece in its product line-up.
Hoodies are also a perfect canvas for customization. Fabrics used to make hoodies are often easy to print on, and there’s plenty of blank space on the front and back of this cozy fashion statement.
Keep a few things in mind if you want to create your own wholesale custom logo pullover hoodie. Here are ten wholesale tips for creating custom pullover hoodies for your brand.
1. Find the Best Wholesale Pullover Hoodie
Navigating the wholesale apparel industry can be overwhelming. You want to choose the best wholesale custom logo pullover hoodie for your brand, but how?
Finding a high-quality wholesale hoodie at the right price takes time and patience. Don’t just choose the cheapest wholesale pullover option because it’s fast and easy. Instead, shop for a pullover hoodie wholesale company that doesn’t skimp on quality and charges a fair price. That way, your custom logo hoodies will meet your customer’s expectations and be profitable.
Also, find a wholesale pullover hoodie with cut and color options that reflect your brand. Choose neutral, soft tones or bright, energetic colors to reflect the vibe of your brand’s custom designs.
2. Choose High-Quality Fabric
Hoodies have been around for thousands of years, but our modern-day fabrics have made them even better.
Many fabrics are on the market, but not all are created equal. Therefore, choosing a cheaper material option, like 100% polyester, can be tempting.
However, there are various high-quality fabrics to choose from when shopping for wholesale hoodies. Choose a higher-quality material to give your wholesale custom logo pullover hoodie a luxurious feel that will elevate your brand.
Are you making comfy, cool athleisure hoodies? Go with a sponge fleece. Are you looking to make a sturdy streetwear design? Cotton may be the best fit.
Sponge Fleece
Sponge fleece is the way to go if you want to order a super-soft pullover hoodie wholesale for your brand. Sponge fleece is even softer than regular fleece material because it is a cotton-polyester blend.
Look for a sponge fleece blend that uses high-quality Airlume cotton. This type of cotton is ring-spun, making it extra soft. An Airlume cotton and poly fleece blend is also an excellent canvas for smooth printing, making it an ideal choice for a wholesale custom logo pullover hoodie.
Cotton
Cotton is the softest natural fiber for pullover hoodies. Choosing a 100% cotton hoodie is excellent if your brand focuses on sustainability. In addition, cotton doesn’t use as much energy to produce as synthetic fibers and contains no plastic.
Cotton fabric works well for printing custom logos because it quickly absorbs ink. Because of its versatility, cotton is often blended with other synthetic fibers to create soft, flexible fabrics like fleece and poly cotton.
Poly-Cotton Blend
A blend of cotton and polyester, poly-cotton is one of the more popular fabrics for pullover hoodies and other apparel. It is a versatile blend that combines polyester’s durability and cotton’s softness.
This blended fabric is excellent for printing, breathable, and wrinkle-resistant. It’s a great wholesale pullover hoodie choice for fitness and streetwear brands.
3. Unisex vs. Women’s Pullover Cut
The number of options for your wholesale custom logo pullover hoodie is overwhelming.
You may need to choose between unisex or women’s cuts when sourcing pullover hoodie options. We recommend including both in your product line. Customers will choose the cut they want depending on their style.
- Unisex: Unisex styles are more versatile and appeal to a broader range of shoppers. It’s an excellent standard cut and fit for customers that want a relaxed, comfy look. You can find plenty of unisex pullover hoodie wholesale options in various colors and materials.
- Women’s: Design your custom pullover hoodie with a women’s cut if your brand primarily focuses on women’s wear. Some shoppers love women’s cuts because they fit natural curves better and have flattering necklines. Others prefer unisex pullovers because they are looser and less gendered.
A product line with a unisex and women’s cut hoodie is beneficial for your brand. Your products appeal to people of all gender identities, widening your customer base.
4. Choose Colors Wisely
When planning your wholesale custom logo pullover hoodie, it’s essential to choose the right colors. You want your custom design to stand out, so selecting complementary colors for your hoodie fabric and print design is best.
If you plan a light color for the hoodie fabric, print the design in darker colors to make it stand out and vice versa. If you choose material and ink that are similar in color, the details of your design will fade into obscurity.
The fabric colors you choose for your wholesale hoodies are also essential to build your brand identity. Think about the message you want to send with the color choices of your products.
Is your brand bold, loud, and adventurous? Go with brighter colors like reds, blues, and yellows. Muted tones, pastels, and soft colors work best for a relaxed, refined vibe.
5. Keep the Design Simple
When it comes time to print, a design that is too detailed and small won’t translate well. The intricate details will get lost in the hoodie fabric. It won’t look like quality work. It’s tempting to include all your ideas in one design or logo, but keep it simple.
A simple design will convey your brand’s message and make your business more visible (literally). A simple, straightforward design is easier to see from a few feet away. When people are out in the world wearing your wholesale custom logo pullover hoodie, they act as free advertisements for your brand!
6. Avoid Poor Image Quality
Another critical part of designing your custom hoodie is the image quality. Before you send your design off to print, save the file as a high-resolution image. The lower the resolution, the fuzzier your image print will be.
Apparel printers recommend the image resolution of your design be 300 DPI to ensure a crisp, clean print.
7. Plan the Hoodie Design Placement
The design placement on a pullover hoodie seems straightforward, but you can get pretty creative with print placement.
The most popular area to print on a hoodie is the front. However, remember that the front hoodie pocket limits a print on the front. The average wholesale custom logo pullover hoodie chest print size is between 6 to 10 inches.
You can get creative and print your design on the front pocket or along the sleeves. These areas of the hoodie are smaller than the chest area. So, ensure your arrangement is clean, simple, and correctly sized.
An under-utilized print area is the back of the hoodie. The back is the largest area to print on a hoodie and provides a great blank canvas for larger print designs. Many brands choose to print a small logo on the front of the hoodie with a larger, more detailed design on the back.
8. Pick the Best Print Method for a Wholesale Custom Logo Pullover Hoodie
There are several print methods for hoodie printing. First, ensure the pullover hoodie wholesale provider you choose uses fabrics that work well as a printing canvas. The best hoodie fabrics for printing are high-quality cotton, poly blends, and tri-blends.
- Screenprinting: This print method is a popular option. Screen prints are durable and vibrant. Each color must be screen-printed individually, but it’s a versatile print method that works great on most fabrics.
- Direct-to-garment (DTG): DTG printing is best for smaller-scale print jobs. This printing method prints all design colors at once and dries quickly.
- Heat transfer: This printing method isn’t as durable as screen printing or DTG. Heat transfer uses a thin plastic coating on the fabric to create the print. It’s best if you want some metallic ink added to your design.
Most printers recommend screen printing or DTG printing on a wholesale custom logo pullover hoodie. Either of these methods will give you the best results.
9. Print Samples of Your Design Before Selling
Looking at a digital mock-up on a screen is not the same as seeing the final product in real life.
You want to ensure your design is perfect before placing your pullover hoodie order.
Ask your wholesaler or printer if they can produce some samples for you. Most printers offer examples for a small additional fee. It’s extra work, but it’s worth the effort to ensure you produce a quality product for your brand.
Printing a sample helps ensure the placement, size, and ink colors are what you want. This extra quality control step can perfect your design and save you money in the long run.
10. Communicate with Your Wholesaler
Maintaining a positive business relationship with your apparel and printing wholesalers is essential for success. Avoid mistakes and inefficiencies by consistently communicating with these vendors.
Always be polite, even if you encounter a frustrating situation. Being friendly and courteous helps foster trust between your brand and wholesalers.
Ordering a wholesale custom logo pullover hoodie takes time and money. Be respectful of the work the wholesaler is putting in for your brand. Pay on time and build your reputation as a reliable client. Then, perks like discounts and flexible payment schedules can come your way.